WBCIL Launches Cellular Prime: 90% Bioavailable Supplements

Why Most Supplements Fail?

For decades, the health and wellness industry has held an uncomfortable secret: most of what you swallow, you flush away. Standard oral supplements—whether they are Vitamin C tablets, Glutathione capsules, or Iron pills—face a brutal journey through the human digestive system. Harsh gastric acids (pH 1-2), enzymatic degradation, and the liver’s “first-pass effect” destroy active ingredients before they ever reach the cells that crave them.
The result? The average consumer absorbs as little as 10-15% of the nutrients they pay for. The rest is biologically rejected and excreted, leading to a cycle of inefficiency that costs both your wallet and your vitality.

In 2026, West Bengal Chemical Industries Limited (WBCIL) is drawing a line in the sand.
We are proud to announce the launch of Cellular Prime, our flagship brand dedicated to solving the absorption crisis. Leveraging 55+ years of chemical expertise and advanced liposomal technology, Cellular Prime is not just another supplement line; it is a bio-engineering breakthrough designed to deliver nutrients directly to your cells with up to 90% bioavailability.
This is the story of how WBCIL is shifting from powering the world’s pharmaceutical giants to powering you.

Key Takeaways

• Bioavailability is King: Cellular Prime solves the nutrient-wastage problem by using liposomal technology to protect nutrients from gastric degradation, boosting absorption by up to 90%.
• The Liposomal Advantage: Compared to traditional pills, Cellular Prime offers faster onset, better cellular uptake, and zero gastric side effects.
• Pharma-Grade Trust: Backed by WBCIL’s 55+ years of expertise and WHO-GMP certification, Cellular Prime delivers pharmaceutical precision to the consumer wellness market.

Why You Must Switch to Cellular Prime?

In a world where immunity and vitality are paramount, “good enough” nutrition is no longer sufficient. Here is why making the switch to Cellular Prime is a non-negotiable investment in your health:

Don’t waste your Money on Traditional Supplements:

When you buy a standard 1000mg Vitamin C tablet, your body may only use 150mg. The rest is waste. With Cellular Prime, you get what you pay for. Our high-absorption liposomal technology ensures that nearly every milligram contributes to your well-being, delivering maximum ROI (Return on Health).

You Feel the Difference Quicker

Traditional supplements rely on slow, passive digestion. Cellular Prime’s liposomal nanospheres fuse directly with your cells. Whether it’s the calming effect of our Melatonin spray or the energy boost from our Iron, the onset of action is rapid because the barriers to entry have been removed.

3. No More “Gut Rot”

High doses of vitamins often cause nausea, acidity, or diarrhoea because they irritate the stomach lining. Cellular Prime encapsulates these nutrients in a protective lipid bubble. This means you can take high therapeutic doses without the gastric distress associated with traditional pills.

The Showdown: Cellular Prime vs Traditional Supplements

Pharmaceutical, Nutraceutical, and Cosmeceutical Heritage

For over half a century, WBCIL has been the “silent engine” behind many of the world’s most trusted pharmaceutical brands. As a leading API manufacturer with WHO-GMP certifications and a portfolio of 16+ patents, we have perfected the chemistry of mineral salts, chelates, and complex drug delivery systems.

But we realised that the most advanced technology—liposomal encapsulation—was often reserved for high-end clinical therapies or exorbitantly priced niche products. We believed that cellular-level nutrition should be accessible to everyone.

Cellular Prime is the realisation of that vision. It brings pharmaceutical-grade precision to the daily wellness market. By controlling the entire supply chain—from the synthesis of high-purity phospholipids to the final encapsulation of the nutrient—we ensure that every bottle of Cellular Prime meets the rigorous safety and efficacy standards that doctors expect from WBCIL.

The Science Inside: How Cellular Prime Works?

At the core of Cellular Prime lies a “Trojan Horse” mechanism. Standard nutrients are hydrophilic (water-loving) and struggle to cross the hydrophobic (fat-loving) barrier of our cell membranes.

Cellular Prime uses liposomal technology to solve this. We encapsulate the active nutrient (such as Vitamin C or Glutathione) in a microscopic sphere called a liposome. This sphere is made of phospholipids—the exact same building blocks that make up your own cell membranes.

The result is a three-step biological advantage:

• Protection: The phospholipid shell shields the nutrient from stomach acid and digestive enzymes.
• Absorption: Because the liposome mimics the body’s own cells, it bypasses the restrictive nutrient transporters in the gut and is absorbed passively into the bloodstream.
• Delivery: The liposome fuses directly with cell membranes, depositing the nutrient payload straight into the cytoplasm where it is needed most.
  

  Product Spotlight: The Cellular Prime Portfolio

  Our launch lineup targets the critical pillars of modern health—Immunity, Detoxification, Sleep, and Structural Vitality.

  1. Liposomal Glutathione: The Master Antioxidant

  Glutathione is the body’s primary defence against toxins. Standard oral glutathione is ineffective because stomach acid destroys it.

• The Difference: Our Liposomal Glutathione wraps the molecule in a lipid shield, ensuring it reaches the liver intact.
• Benefits: Supports intense detoxification, reduces oxidative stress, and promotes skin radiance (the “glow” effect).
• Data Point: Clinical pilot studies suggest that liposomal delivery can elevate whole-blood glutathione levels by 40% within just 1 week.
  

  2. Liposomal Vitamin C: Radiant Health

  The Difference: Encapsulates the nutrient to protect it from degradation, achieving 4x higher absorption than standard pills.

• Benefits: Accelerates collagen production for anti-ageing and boosts immune defence without causing gut irritation.
  More products are coming soon. You can order directly from our official website: www.cellularprime.in.

Quality You Can Trust: The WBCIL Guarantee

In a market flooded with unregulated supplements, Cellular Prime stands apart because of its lineage. We do not just “label” products; we engineer them.

• Pharmaceutical Pedigree: Manufactured in WHO-GMP certified facilities, ensuring that our supplements meet the same hygiene standards as prescription drugs.
• Clean Label: Free from soy allergens, gluten, and artificial preservatives. We use non-GMO sunflower phospholipids to ensure safety for all users.
• Verified Stability: Liposomes are fragile. WBCIL’s R&D team uses advanced
  Zeta Potential analysis to ensure that Cellular Prime liposomes remain stable and effective until the very last drop.

  The Future: Why 2026 is the Year of Bioavailability?

  The launch of Cellular Prime marks a shift in consumer consciousness. In 2026, people are no longer asking “How much Vitamin C is in this?” They are asking, “How much Vitamin C will my body actually use?”
  We are entering the era of Precision Nutrition. Just as medicine has become personalised, nutrition must follow suit. By removing the biological barriers to absorption, Cellular Prime empowers individuals to take control of their health with tools that actually work.

  Conclusion: Welcome to the Prime of Your Life

  WBCIL is proud to launch Cellular Prime because we believe that better health shouldn’t be a guessing game. It should be a guarantee. With Cellular Prime, we are bringing the rigour of pharmaceutical science to the daily ritual of self-care.

  We invite you to experience the difference that true bioavailability makes. Stop flushing your health down the drain. Choose the technology that mimics nature. Choose Cellular Prime.

  Visit us at www.cellularprime.in to explore the future of wellness.